Insights & field notes.
SECTION · 06
Local Marketing
May 2026
How to choose a digital marketing agency in Pune
The questions that actually matter when you're hiring an agency — and the red flags most business owners miss.
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Paid Ads
May 2026
What a good cost-per-lead looks like on Meta Ads in India
Real benchmarks, why CPL varies by industry, and the levers that bring it down.
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Local SEO
May 2026
Local SEO for clinics & small businesses: a practical guide
How Google Business Profile, reviews, and citations move you up the local map pack.
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Content
May 2026
Why your Reels aren't reaching non-followers (and the fix)
The hook-first content system that took clinic Reels past 700K views.
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